Driving positive change in your accountancy practice

Advancetrack’s gbX London 2026 conference is focused on helping practice leaders drive change in their firm.

Accountancy practice management software has come a long way. Today, features like automated billing and reconciliations are easily integrated into the day-to-day practice workflow of Wolters Kluwer Tax & Accounting UK customers.

Our employees work side by side with our customers to create and manage these solutions – driven by a deep understanding of their needs and addressing the rapid changes in their environment.

However, it’s often hard to look beyond improving performance in day-to-day operations. Amid Brexit, the COVID-19 pandemic and other disruptions, accountancy practices and their clients are dealing with an unpredictable economic landscape. Future business planning can appear daunting.

However, technology can support accountancy practices (and their clients) in making informed business decisions, and planning for the future. In the first part of our Accountancy Practice Management for Future-Fit Growth series, we’ll explore how they can use technology to define and easily track Key Performance Indicators (KPIs). Doing so gives practices closer control of performance tracking, and deeper insights that will inform strategic growth plans.

Saving Time

For several decades, business technology platforms have enabled practices to track performance metrics that they have customised. This highlights areas that qualify for improvement and underpins strategic planning.

Contemporary technology, such as CCH KPI Monitoring, makes setting up KPIs faster and easier for accountancy practices than ever before. This is vital today. The current business landscape demands that firms assess and amend KPIs more frequently, based on fresh market variables. KPIs such as client retention rate and business time-to-recovery have become increasingly prominent performance indicators in the past year. If clunky technology makes KPI management difficult, practices have less time and insight to plan future growth.

Reducing Risk
CCH KPI Monitoring makes it far easier to track KPIs and report on them. This is fundamental in minimising risk. For example, if a KPI is set to track and escalate debt filtered by overdue dates, the ability to easily set alerts and automatically generate reports is critical to practice performance management.

Some practices are manually running monthly reports to measure KPIs. Others are running real-time reporting engines, a key feature of CCH KPI Monitoring. This latter solution allows practices to review essential data at any time – covering both performance management and compliance requirements. They can do so remotely or on-premise.

This means that firms can assess issues before they become problems, and thus act proactively. Real-time reporting is a true asset in building a future-fit practice.

The Proof is in the Practice
A number of Wolters Kluwer customers have been using CCH KPI Monitoring for several years now. Our customers look to us when they need to be right. Ryecroft Glenton has successfully integrated CCH KPI Monitoring with its own system. This consolidates information from several sources, including CCH Central and CCH Practice Management.

“We can use the year end date to trigger a sequence of reminders. Have we asked for the books? Have they been received? If a request to a client has been outstanding for a certain period, the partner will receive an alert via email. For limited companies, we can monitor the corporation tax and Companies House filing deadlines – as well as the different deadlines for pension schemes”

– Ian Smith, partner at Ryecroft Glenton

Corporate events agency who benefited from greener graphics initiative

“Apogee are not just aprinting company, theyconsult with us and go onto deliver a full end to endservice from concept toinstallation. They go aboveand beyond and we lookforward to continuing ourjourney with them”

Corporate events agency who benefited from greener graphics initiative

“Apogee are not just aprinting company, theyconsult with us and go onto deliver a full end to endservice from concept toinstallation. They go aboveand beyond and we lookforward to continuing ourjourney with them”

Corporate events agency who benefited from greener graphics initiative

“Apogee are not just aprinting company, theyconsult with us and go onto deliver a full end to endservice from concept toinstallation. They go aboveand beyond and we lookforward to continuing ourjourney with them”

Corporate events agency who benefited from greener graphics initiative

“Apogee are not just aprinting company, theyconsult with us and go onto deliver a full end to endservice from concept toinstallation. They go aboveand beyond and we lookforward to continuing ourjourney with them”

Is your practice – and are you – ready to change? We think it’s time to move the profession forward, becoming one that not only solves compliance problems but drives the business community and its people to meet their ambitions.

But practices need to evolve to meet the challenge. And so, Advancetrack’s gbX London 2026 is centred around the theme of change. We invite practice leaders to assess how prepared they are to adapt, innovate, and lead their people and clients confidently into the future.

High Performance keynote

“Practices must create a culture where change, experimentation and open-mindedness are at their core,” says our founder and MD Vipul Sheth.

It’s with this approach in mind that we have invited The High Performance Podcast co-hosts Jake Humphrey and Damian Hughes along as our keynote speakers.

Their podcast highlights the attitude, humility, resilience, and learnings from mistakes that high-performing people experience. It’s about trying things, understanding what has happened and then finetuning to make it a bit better.

“I think that the audience of accountants and advisers that attend gbX London will find inspiration from their session,” explains Vipul. “Insight that will help them empower their team and make clients more successful. Those lessons will be realised through your interactions with them.”

Build a resource for the future

Resources management is a huge issue for the profession. If you are going to deliver high quality, efficient and valuable services, then how do you square off your people, tech and outsourcing mix?

This will be discussed, along with the key results from the Accounting Talent Index 2026, in a top-level panel hosted by AccountingWeb managing editor Richard Hattersley.

Richard will be joined on stage by Wellden Turnbull director Emma Green; Seymour Taylor joint MD Joanne Kingsnorth; and HaysMac managing partner Natasha Frangos.

Service evolution

We will hear from UHY’s Harriet Hodgson-Grove on how you can make a step change to your service proposition.

Sustainability is high on the agenda for the SME community, and accountants are brilliantly placed to support clients in this area.

Harriet will discuss the need for carbon accounting among small businesses, along with practical examples of the types of offering that practices can build. She will also provide case studies of how sustainability offerings can work.

Technological evolution

Despite a rapidly changing world, in can be hard to put into context how these changes fit into the next phase of your practice’s strategy and operations.

Thankfully, we have our CTO Ian Gregory taking delegates through the latest trends in technology, AI and cyber security.

We’ll see you at the National Gallery

gbX London takes place on 12 May at the National Gallery – a perfect way to meet and lead onto Accountex over the following two days (where we’ll also be exhibiting).

Speaking of exhibitions… whether you’re of an artistic bent or not, the National Gallery houses more than 2,000 paintings, including the iconic ‘Arnolfini Portrait’ by Jan van Eyck and Vincent van Gogh’s ‘Sunflowers’.

The agenda for the event is broken up into bite-size chunks, so we won’t have you sat around for too long. We’ve already spoken about some of our guest speakers, but to summarise: they will entertain, inform and provide practical advice to drive positive change in your practice.

We look forward to seeing you on the 12th. More details can be found at advancetrack.com/gbx-london-2026.

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